LOUPE AMERICAS 2026

What web-to-print built for Blue Label Packaging and The Packaging Lab

Andrew M. Boyd, President of Blue Label Packaging, and Dan Niblo, CEO of The Packaging Lab, are joining Alex Bowell, Managing Director of Infigo, on stage for a live conversation:

Built From Scratch vs. Introduced by Choice

One built online ordering into the business from day one. The other introduced it decades into a well-run operation. In both cases it added a category of customer they weren’t reaching otherwise. In this open conversation, we’ll get into what each multi-million-dollar business would have looked like without it, and exactly who’s buying from them now. Stop by Booth 3002 afterwards and we’ll show you the workflow behind it.

Sep 15th | 3PM

Spotlight Stage | Loupe Americas 2026

HP X INFIGO

Watch the Exact Moment your Bottleneck Disappears

Throughout Loupe Americas, We’ll also be at HP Booth 3223. Together we’re running a live job from order to production. Order placed, information flowing end to end, no manual re-keying anywhere in between.

Converters can watch the exact bottleneck they live with, manual order intake and re-keyed jobs, disappear in real time.

Before Infigo

After Infigo

Manual purchase order entry and matching against your product catalogue

Create content with AI. Build and update your storefront content with AI assistance.

Storefront content updated manually, page by page

Turn any input into an order. Email it, upload it, or type it. Infigo turns it into a ready-to-process order.

Product management tasks handled manually by staff

Create content with AI. Build and update your storefront content with AI assistance. Turn any input into an order. Email it, upload it, or type it. Infigo turns it into a ready-to-process order. Manage your catalogue with AI. Create products, add attributes, and update your catalogue in bulk.

NEXT GEN INFIGO

Built for how print businesses need to operate

18 months of development. Built around the operational gaps our customers told us were costing them the most.

Two print operators reviewing project together

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Storefront

Get live faster, with less standing between you and your first order. Fewer manual configuration steps, a smoother path from build to launch, and a storefront that’s ready to sell the moment it’s switched on.

Workflow

Every handoff between order and production is a chance for something to go wrong, or to eat up someone’s afternoon. What’s coming next removes the manual steps in between, so orders move from placed to produced without anyone re-keying, re-checking, or re-explaining.

Intelligence

Your platform already knows more about your business than any spreadsheet does. What’s coming next turns that data into decisions, surfacing what’s working, what isn’t, and where the next pound of revenue is sitting.

Invent Plugin Preview

Building a Mega Edit product used to mean exporting from InDesign, uploading to Infigo, then jumping to the front end just to check it looked right. Now the preview lives inside InDesign itself. Make a change, preview it instantly, keep working. No exporting, no context switching, no guessing.

Ink-Saving Profiles

Every print job carries a hidden cost in ink. Infigo can now run an ink-saving profile on your output files, adjusting the file automatically to reduce how much ink a job needs, without you touching a thing. You’ll see the saving as a percentage reduction on every job it runs on.

Marketplace

Templates, storefronts, parametric product setups, build hours: all the ways you can extend what Infigo does for your business now sit in one page inside your admin. Browse what’s available, and when you find something you want, we’ll pick up the conversation from there.

Trusted by converters and platforms across labels and packaging

FIND INFIGO AT BOOTH 3002

See the Connected Workflow and the New AI Capabilities Running Live in Chicago

Watch the HP-connected print workflow live on the show floor, then get hands-on with the new AI capabilities, order ingestion, the content assistant and the product management agent, at Booth 3002.

FAQ’s

Frequently Asked Questions

Didn’t find the answer?

No worries! If you have any other questions or need more information, feel free to reach out directly. We’re always happy to help and make sure you feel confident. Let’s chat!

Book a demo

Infigo is exhibiting at Booth 3002 throughout the show, with our full web-to-print platform and new AI capabilities for print converters. As part of that presence, we’re also running a joint live demo with HP at HP’s Booth 3223, and speaking on the Loupe Spotlight Stage in the session “Built From Scratch vs. Introduced by Choice.”
It’s a session on the 15th of September at 3pm featuring Alex Bowell, Andrew Boyd, and Dan Niblo, in conversation about how web-to-print shaped two packaging businesses: The Packaging Lab, which built online ordering in from day one, and Blue Label Packaging Company, which introduced it decades into an already-established operation. The session covers what each business would look like without it, and who’s buying from them now as a result.
Infigo’s booth is 3002, where the platform and new AI capabilities are on show for the full event. The speaking session, “Built From Scratch vs. Introduced by Choice,” runs on the Spotlight Stage on the 15th of September at 3pm. The joint HP demo runs separately at HP’s Booth 3223. All three are at the Donald E. Stephens Convention Center in Chicago.
A live job moving from order placement through to production, with information flowing end to end and no manual re-keying at any point. It’s aimed at converters who deal with manual order intake and re-keyed jobs as a recurring bottleneck, so they can watch that specific problem disappear in real time.
Three: an order ingestion tool that reads purchase order documents and matches them against a live product catalogue automatically, a content assistant for managing and updating storefront content, and a product management agent that handles product management tasks directly.
Converters and platforms in labels and packaging, particularly operations evaluating web-to-print for the first time or looking to remove manual steps between order intake and production. Infigo already works with a range of businesses in this space, including The Packaging Lab and Blue Label Packaging Company.
No. Completing the form on this page registers your interest with Infigo, for example to arrange a time to talk at the show. It does not register you for Loupe Americas 2026 itself. To attend the show, register through the official Loupe Americas event site.
Registering for the show itself is handled directly through the official Loupe Americas site: loupe-americas.com/prices-and-deadlines. Filling in the form on this page is separate. It registers your interest in meeting Infigo or attending our session, it does not register you for the show.